Our business operating is marketing the lemon grass in term of powder. In this business, we are dealing with our suppliers which are farmer as they provide the original lemon grass to our company. Therefore, our marketing strategy is to make the customers more confident to using and buying our product. In order to achieve our target, we have developed appropriate marketing strategies to generate the sales from the target market. There are four factors to be considered which are as follows:
a) Product
b) Price
c) Place
d) Promotion
i. Signboard
ii. Business card
iii. Website
iv. Printed media
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